Sterling Media House — Appointment Setter Onboarding

Your job: Book calls with business owners. That's it.

The Whole Loop in One Line

Search zip on Google→ scan ~businesses→ click to their site→ spot what we can sell→ call the owner→ book the call→ log it on paper→ Zoho after first deal funds.

Why This Works For You

You'll never run out of people to call.

30+ million small businesses. 40,000 zip codes. Every zip is a fresh list.

You earn 15% on every deal you set

— paid via Square when the deal funds.

Part time or full time, from anywhere.

All you need is a phone, Google, and a notepad.

You can move up.

Top setters become closers and earn more.

It does some good.

Part of every sale funds free school safety assessments through Protecting Our Students.

The Daily Loop

1

Search Google

Pick a service + a zip code.

Example: contractor 63101 or roofing 90210

2

Scroll to the Bottom of the Results

About 20 businesses show up (map pack + organic). The ones at the bottom are the ones most likely to need what we sell. Work your way up.

3

Open Their Website

Spot one thing that's missing. Match it to what we sell:

What's MissingWhat We Sell
No website or a bad one→Conversion Engine Website
No video / weak video→Video Engine
No 24/7 answering→Front Desk AI
Few or bad reviews→Reputation Engine
Not showing up on Google→Visibility Engine
No ads running→Google/Meta Ads
4

Call and Ask for the Owner

Not the front desk. The owner.

5

Tell Them What You Noticed — and Book the Call

"Hi, I was looking at your business on Google and noticed [what's missing]. That's likely costing you calls. We are increasing revenue and sales for businesses. Can I get you 15 minutes with our team this week?"

6

Write It Down

Name, business, phone, email, what's missing, call time. Paper pad until your first deal funds.

7

Repeat

Work up the list. Then pick a new service or zip and go again.

The Tools

Start
Paper pad. Track leads by hand.
After your first deal funds
You get Zoho CRM access. Then it's a real system.